WMTW interviews Ippolito about Facebook data and privacy

WMTM (Channel 8 in Portland) interviewed Jon Ippolito, a professor of new media at the University of Maine, for a video about how Facebook uses personal data to inform targeted advertising. Ippolito discussed the Cambridge Analytica scandal, calling it “a kind of mind control that you don’t see happening directly.” He also gave advice for modifying privacy settings on Facebook to prevent as much of the behind-the-scenes data collection as possible, because digital privacy is a matter of how much people are willing to share for the sake of convenience. “We’re making our own lives the story that other people are buying,” Ippolito told WMTW.