Demand for business degrees at the University of Maine is surging, with the Maine Business School nearing capacity for its incoming class weeks before the May 1 enrollment deadline.
The school will cap enrollment at 330 first-year students this fall, and nearly half of those spots were already filled before the start of April — an early indicator of sustained interest in business education.
“We’re seeing demand that is, quite simply, booming,” said Jason Harkins, executive dean of the Maine Business School.
That demand has remained strong throughout the admissions cycle, reflecting continued student interest in degrees that offer flexibility and a wide range of career pathways.
Among incoming students, the greatest interest is in the school’s general business program, which allows students to explore multiple disciplines before selecting a concentration. Finance and marketing also remain consistently popular, and administrators expect additional growth in sport management in the coming weeks.
Many students are drawn to business because of its broad applicability across industries and roles, from corporate settings to entrepreneurship.
“We don’t expect 18-year-olds to have their career paths fully defined,” Harkins said. “Business provides a strong foundation for a wide range of opportunities.”
The appeal of that flexibility is reflected in strong outcomes for recent graduates. The Maine Business School reported a 94% positive outcome rate for the Class of 2024, meaning that within six months of graduation, graduates were employed, enrolled in graduate school or participating in service programs — a rate comparable to top business schools regionally and nationally.
“Finance and marketing remain consistently popular, and we anticipate an additional surge in sport management enrollments in the coming weeks,” Harkins said.
Contact: David Nordman, david.nordman@maine.edu

