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Program Resources - Suggestions for Effective Advertising

Sidewalk Chalk

Banner in the Atrium, call  581-1731 or stop by the Info Booth for clearance. Banner materials are also available for a nominal fee.

Waazup, weekly activities e-newsletter, stop by the Info Booth.

Announce it in class (with your professor’s permission), bring flyers to class, or write the info in the corner of the chalk boards.

Take out an advertisement in the student newspaper, The Maine Campus. For costs, please contact The Maine Campus.

List your upcoming event in the Maine Campus Community Calendar for free. For more info contact The Maine Campus.

Reserve a table to sit at in the Union, call 581-1731 or stop by the Info Booth for more information or to sign up.

Hand out flyers. (Using unusual colors or sizes of paper catches people’s attention.)

Post on the Bulletin Boards in the Union, outside the Union, Library, Classrooms. Please see campus posting policy for guidelines.

WMEB, the UMaine radio station, does Campus Announcements, call the Music Office 581-4341. WMEB also does remote location broadcasting.

Outdoor Sign Boards, contact Sue Bodlyke at 581-4400.

Word of mouth: Your own excitement may be the best publicity for your event!

Contests and giveaways will attract people to your event, be sure to include this information on all posters/flyers/etc…

Utilize a variety of methods when advertising. Posters may reach the biggest audience, but using other kinds of advertising will make your event stand out.

What should you include in ALL of you advertising? Event title, date, time, location, admission costs, contact information, sponsor(s) name, and a brief description of the event.


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