Swaddle cites Rosenbaum’s research about spoilers

Pallavi Prasad cited Judith Rosenbaum’s research about spoilers in her column in The Swaddle. Prasad included a quote from Rosenbaum’s interview with Vox “that a lot of people’s reactions to spoilers depend on the circumstances. It’s not one-size-fits-all. We’ve published several papers that point to personality traits as a factor, for instance, or even the genre. We’ve found that when comedy is spoiled, it’s less enjoyable. But when fantasy is spoiled, it doesn’t seem to matter as much.” Rosenbaum, an associate professor of communication and journalism, and Benjamin K. Johnson at the University of Florida, also found that when people are invested in characters’ lives, they’ll actively seek out a spoiler to see if anything bad happens to them.